Search Engine Marketing

Locally targeted search engines have replaced thick yellow phones books as the starting point for millions of people seeking local services. Now considered the fastest growing segment of the advertising industry Search Engine Marketing provides an extremely targeted approach to be seen by your prospects at the exact time they are looking in YOUR area for YOUR product – SELF STORAGE!

There are different methods of achieving visibility in search engine marketing. Your market, budget and needs dictate the best approach. As an extension of your business we work with you to determine the best course of action to effectively utilize and track each internet marketing dollar to maximize your ROI.

• Search Engine Optimization – Natural or Organic optimization is the process of site development, content optimization, link building and other disciplines with the common goal of achieving high “natural” search engine positioning for your selected keyword(s). Natural SEO is a process that can take time. However, once at the top of the listings studies have shown that the ROI is greater in regards to CTR (click through rate) for Natural vs. paid methods.
• Pay-Per-Click Advertising - PPC is an aggressive and immediate method of directing qualified search engine traffic to your website. When a search engine user searches for one of your website's relevant keywords, an ad for your website appears on the following search engine result page. If the search engine user clicks your ad, you are charged a cost-per-click (CPC) for that visit.
• Search Engine Submission – There are multiple search engines on the internet. There are of course, Google, Yahoo and MSN, but there are also numerous search engines based on local product / services, as well as numerous devoted the self storage industry. Storage Facility Marketing can make sure your website is submitted to all pertinent engines so when someone searches for self storage in your town, your self storage business gets listed.